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MORE SPORTS | Apr 02

Logan Paul and KSI’s PRIME Continues to Dominate the Sports Drink Industry

The Youtubers Continue to Establish Their Brand as a Certified Sports Drink

Logan Paul and KSI's PRIME Continues to Dominate the Sports Drink Industry
Image from @PrimeHydrate X account.

Money Moves 🤑

Something tells me there will be more teams to jump on the Prime bandwagon in the near future…

Logan Paul’s net worth only continues to skyrocket. Though he’s made a career by being an insufferable douche, people like to give him their hard-earned money. He started off as a YouTuber, then he became a boxer but now he’s the fastest-growing purveyor of sports drinks.

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His Prime drink brand, which is also partially owned by KSI, is blowing up and he’s already added a number of big-name clients like Patrick Mahomes and the Los Angeles Lakers. According to some new NBA news, Prime is adding another big brand to its list of clients.

 

Toronto Raptors Partner With Logan Paul

The Lakers weren’t the last NBA team to partner with Prime. The Toronto Raptors announced that Prime is becoming the official sports drink partner of the team.

 

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A post shared by Toronto Raptors (@raptors)

Landing Canada’s only NBA team is a smart move. They don’t have to compete with any other teams in their country for brand visibility. We’ll now be seeing Prime at even more NBA games. I haven’t tried Prime yet so I can’t speak to its quality but they’re clearly making waves in the sports world.

 

A Tale of Two Sons

While Jake Paul focuses on fighting Mike Tyson, his brother keeps making money moves. I’d personally rather make tons of money selling a sports drink than getting punched in the head by one of the scariest men on the planet but that’s just me.

Regardless, the fact that Prime already landed the Lakers and Raptors is a good sign for their future. Those are two big brands and other teams are likely to take notice. Something tells me there will be more teams to jump on the Prime bandwagon in the near future.

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