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Soccer | Oct 22

MLS Drops Amazing Anime Video to Kick Off the Playoffs

With the MLS Playoffs Around the Corner, Fans Are Buzzing Over the League’s Latest Anime Video

MLS Drops Amazing Anime Video to Kick Off the Playoffs
Generic view of the MLS and AT&T logo on a box - Jason Mowry/Getty Images/AFP

The Hype Is Real! ⚽

The anime promo teases Messi sitting on a throne…

The MLS just pulled off something incredible—they dropped an anime video to kick off the #MLSplayoffs! It’s packed with all your favorite stars like Messi, Suarez, and Giroud, doing wild soccer moves in full anime style. If you love both soccer and anime, this is the ultimate crossover! This video isn’t just cool—it’s a smart way for the MLS to connect with new fans and grow its audience.

Anime Meets Soccer

The new video shows off the MLS’s creative side with tons of anime references that fans will love. From Goku’s Kamehameha to the Naruto run, it’s clear the MLS team went all-in. Anime lovers in the U.S. are already hyped about it, and with good reason—this is the kind of playful crossover that resonates.

A special shoutout goes to Blue Lock, a popular soccer anime that’s also featured in the video. The connection makes sense since both Blue Lock and the MLS are about fierce competition and pushing players to be the best. By including these cultural references, MLS is doing more than just promoting the playoffs—it’s creating a buzz that appeals to younger audiences and anime fans.

Marketing Mastery

This anime-inspired video isn’t just for fun; it’s part of the MLS’s bigger plan to boost its brand. In recent years, the league has been working hard to attract new viewers, and this campaign is a perfect example of that strategy.

The Messi effect is a big part of the MLS’s recent success. From launching viral content from soccer games to cool new features like the Messi Cam on TikTok, the league is making the most of its star power.

Even though Inter Miami hasn’t won the league yet, the anime promo teases Messi sitting on a throne—a fun hint at what might be coming true if his team makes a deep playoff run. Some MLS rumors are even saying it’s all a conspiracy for Messi to win the league. But who knows?

With Inter Miami listed as the favorite to win the MLS Cup, the stakes are high. And thanks to creative promotions like this anime video, the league is giving fans more reasons to get excited and tune in.

This playful anime crossover is one of the most talked about MLS news and shows that the league understands how to engage with modern audiences and bring excitement to the game in fresh ways.

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